Old school marketers handle campaigns with a “set it and forget it” mindset, but today’s world is fluid and today’s consumer demands a more integrated experience for their more complicated buyer’s journey. What does it mean to integrate digital campaigns into real life? Join us for an expert panel discussion around digital marketing and what it takes to create and maintain an omnichannel approach to reach and exceed marketing goals.
12 – 12:30 PM – Conversation with Angela Frizel (Marketing Director at Coryell Collaborative Group) and John Acosta (VP, Marketing & Business Development at Major League Fishing)
12:30 – 12:45 PM – Q&A with Audience